6 PUBLIC GAMING INTERNATIONAL • MARCH/APRIL 2026 Visit Our Family Of Websites PublicGaming.com industry news & information PGRITalks.com videos of conference presentations PublicGaming.org PGRI conference information PGRIDigitalLibrary.com magazine archive of past issues PGRIDirectory.com listing of lotteries and vendors PGRIAwards.com Showcase of industry honorees recognized by the Lottery Industry Hall of Fame PGRI Lifetime Achievement Award Sharp Award for Good Causes Lottery Industry Statesman and Stateswoman Award Rebecca Paul Mentorship Award Collaboration Award Subscribe To Our Free Digital Newsletters Receive our daily newsletters at no charge, published 5 times a week to bring you the latest breaking news in the global lottery industry. Send an e-mail to: sjason@PublicGaming.com with “add to Daily Digest list” in the subject line. 8 FROM THE PUBLISHER Paul Jason 48 SCENES FROM PGRI LOTTERY EXPO NASHVILLE: Photo Collage 50 PROFILES OF THE LEADERS OF THE LOTTERY INDUSTRY 57 PULSE OF THE INDUSTRY: SYNOPSIS OF RECENT GAMING INDUSTRY NEWS DEPARTMENTS 20 THE FUTURE OF MUSL: NEW GAMES, NEW PARTNERS, AND A BIGGER VISION FOR POWERBALL® Matt Strawn, President and CEO of the Iowa Lottery and Chair of the Powerball Group David Barden, President and CEO, New Mexico Lottery Mary Harville, President and CEO, Kentucky Lottery Adam Prock, Director, Minnesota Lottery Drew Svitko, Director, Pennsylvania Lottery; President of MUSL Bret Toyne, Executive Director, MUSL 24 ILOTTERY 2.0 FROM EXPERIMENT TO INFRASTRUCTURE Khalid Jones, Executive Director, Virginia Lottery Shannon DeHaven, Vice President of Digital Engagement, Pollard Banknote Jason Lisiecki, Executive Vice President Global at IWG Stephanie Weyant, Deputy Executive Director of Marketing & Products, Pennsylvania Lottery Andrea Williams, Vice President of Marketing, Intralot Inc. Tina Wolf, Vice President of Business Development, Aristocrat Interactive 26 HOW PLAYER BEHAVIOR, LIFESTYLE SHIFTS, UTILITYDRIVEN EXPERIENCES, AND OMNICHANNEL DESIGN ARE RESHAPING LOTTERY MODERNIZATION Aristocrat Interactive 28 WOMEN, WAGERING, AND THE POST-PANDEMIC SHIFT* Simon Jaworski, Chief Executive Officer, Lotto Research 30 2026 HOLIDAY PLANNING DELIVER MOMENTS OF MERRY WITH NEW INSPIRATIONS AND INNOVATIONS Scientific Games 34 INSIGHTS TO IMPACT: THE MAKING OF SUCCESFUL EINSTANT GAMES Brightstar Lottery 36 THE NEW FOUNDATION FOR DIGITAL LOTTERY ENGAGEMENT Pollard Banknote 38 RETHINKING LOTTERY ENGAGEMENT AND LOYALTY FOR POWERBALL How Players Are Pushing for a New Paradigm Splashdot 43 INTRODUCING THE PGRI AI LAB THINKING, AMPLIFIED 44 CONTENT IS QUEEN: CROWNING THE ART OF STORYTELLING EL/WLA Marketing Seminar, Barcelona FEATURED ARTICLES
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