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World's Largest Lottery Games Company to Bring Players from Across U.S. to Exclusive Winners' Event in Los Angeles Offering up to $10 Million in Cash Prizes ATLANTA, Jan. 6, 2026 /PRNewswire/ -- Scientific Games announces the launch of GAME SHOW EXPERIENCE, its newest omnichannel Linked Game created around a lineup of iconic television game show brands known for broad national appeal and strong…

The McLaren F1 Team and Allwyn have unveiled a “scratch car” ahead of this weekend’s Formula 1 Las Vegas Grand Prix. The scratchable car was unveiled Tuesday by McLaren F1 driver Oscar Piastri and offers fans the chance to win once-in-a-lifetime prizes by scratching one of the car’s 970 panels. Designed and hand-built by paper artist and motorsport enthusiast Florian Weber, the car is made up o…

McLaren and Allwyn Forge Strategic Partnership to Boost Commercial Reach McLaren Racing has announced a multi-year sponsorship agreement with multinational lottery operator Allwyn, set to launch at the start of the 2025 Formula 1 season. As part of the partnership, Allwyn’s branding will feature prominently on McLaren’s Formula 1 cars and team apparel, marking the lottery operator’s first foray…

September 4, 2024
Caesars Entertainment partners with the Detroit Lions 4 September 2024 (PRESS RELEASE) -- Caesars Entertainment, Inc. and the Detroit Li…
August 25, 2024
The 2024 football season is nearly here, and the Houston Texans are teaming up with the Texas Lottery to once again give fans and lottery p…
August 6, 2024
For Immediate Release                                                       Contact: Christian Teja                                       …
July 26, 2024
Atlas Experiences and Fremantle Exclusively Collaborate on Lottery Promotions Incorporating Supermarket Sweep Game Shows, Lottery Games and…
May 17, 2024
Powerball Playoff™ Promotion For Chance at Cash Prizes, VIP Race Trip & $1 Million Drawing May 17, 2024  Starting Monday, the Louis…
January 6, 2024
Given NASCAR’s long and storied history in North Carolina, it was only a matter of time before the group partnered with a sports betting op…
January 4, 2024
  January 4, 2024 Pollard Banknote Adds Iconic TEKKEN™ Brand To Licensed Game Portfolio WINNIPEG, Manitoba, Janu…
December 8, 2023
CLICK HERE TO WATCH Watch Brad Cummings, CEO, EQL GAMES
December 3, 2023
CLICK HERE TO WATCH Watch Derek Gwaltney, Founder & CEO, Atlas Experiences
November 29, 2023
WYOMISSING, Pa. & NEW YORK--(BUSINESS WIRE)--PENN Entertainment, Inc. (“PENN” or the “Company”) (Nasdaq: PENN) and the National Hockey…
October 25, 2023
October 25, 2023 WINNIPEG, Manitoba, October 25, 2023 /CNW/ – Pollard Banknote Limited (“Pollard Banknote”; TSX: PBL) is thrilled to s…
August 8, 2023
A NORTH AMERICAN LOTTERY SECOND-CHANCE PROMOTION CLICK HERE TO READ THE ENTIRE RELEASE  – Atlas Experiences (“Atlas”) and Martina McBride…
July 18, 2023
Company’s Exclusive Agreement with Warner Bros. Discovery Global Themed Entertainment Brings HBO’s Most Watched Television Series of All Ti…
June 9, 2023
LONDON, June 5, 2023 /PRNewswire/ -- International Game Technology PLC ("IGT") (NYSE: IGT) announced today that it has signed a ten-year li…
May 25, 2023
  PRESENTED at SMART-TECH MIAMI 2023 Click here to watch   
May 7, 2023
click here to read
February 2, 2023
Press Release February 2, 2023 Pollard Banknote Partners With Atlas Experiences To Launch New Multi-Jurisdictiona…
August 23, 2022
WINNIPEG, Manitoba, August 23, 2022 /CNW/ – Pollard Banknote Limited (TSX: PBL) (“Pollard Banknote”) is excited to announce that Guy Fieri…
August 23, 2022
WINNIPEG, Manitoba, August 23, 2022 /CNW/ – Pollard Banknote Limited (TSX: PBL) (“Pollard Banknote”) is excited to announce that Guy Fieri…
June 21, 2022
MADISON, Wis. (WMTV) - The Wisconsin Lottery is creating a scratch-off ticket that offers potential-winners more than just cash. The ticke…
June 17, 2022
The Ontario Lottery and Gaming Corporation has signed a multi-year deal with MLB, which will see OLG’s Proline sportsbook become an officia…
June 9, 2022
WINNIPEG, Manitoba, June 9, 2022 /CNW/ – Pollard Banknote Limited (TSX: PBL) (“Pollard Banknote”) is pleased to congratulate the Michigan L…
June 1, 2022
A RESEARCH Group suggests European Union Lottery as a stealth tax based on Spanish experience. The Centre for Economic Policy Research was…
November 1, 2021
IGT Gains Exclusive Omnichannel Lottery Licensing Rights to Marilyn Monroe The Company has signed a multi-year agreement with Authentic Br…