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Published: July 11, 2026

Paul's 'PGRI AI Labs': The Doors Are Closing on the "Prediction Markets Are Not Gambling" Charade

click here to read PGRI AI Lab

For the past two years, prediction market operators have built their rapid expansion around one central proposition: they are not offering gambling products. They are offering financial instruments. That distinction has been the foundation upon which companies such as Kalshi and Polymarket have attempted to construct an entirely new regulatory framework.

If sports-event contracts are financial derivatives rather than sports wagers, they argue, then they belong under federal oversight by the Commodity Futures Trading Commission (CFTC), not under the gambling laws that states have spent decades developing.

It has been an ingenious legal strategy. It has also become increasingly difficult to sustain. The past several months have produced a remarkable convergence of events suggesting that regulators, courts, policymakers, financial institutions, and even portions of the financial community are beginning to view the issue through a very different lens.

While prediction markets continue to argue that they are creating a new asset class, an increasingly diverse collection of observers is arriving at a much simpler conclusion:

if consumers are risking money on the outcome of sporting events, elections, entertainment, or other uncertain events in the hope of winning money, most people recognize that activity for what it is.

They call it gambling.

And that shift in perception may prove far more significant than any individual lawsuit.

Europe provides perhaps the clearest evidence that attitudes are changing. Italian regulators recently ordered Polymarket to be blocked altogether, joining France, Belgium, and Spain in taking action against prediction market platforms.

The Italian Customs and Monopolies Agency placed Polymarket on its blacklist of unauthorized gambling websites alongside offshore betting operators, reaffirming what many European regulators increasingly view as a simple principle:

similar gambling products should operate under similar regulatory rules.

That movement extends well beyond individual countries.

Nine European gambling regulators have launched a coordinated initiative examining prediction markets. Germany has opened investigations. The European Securities and Markets Authority has questioned whether some prediction products may even violate restrictions governing the sale of binary financial options to retail investors. Multiple European institutions, approaching the issue from different regulatory perspectives, are nevertheless reaching remarkably similar conclusions.

Across the Atlantic, the legal landscape has begun shifting just as dramatically. A federal court in New York recently rejected Kalshi's argument that federal law preempts state gambling authority. The decision immediately became ammunition for attorneys general in multiple states pursuing their own actions against prediction market operators. Michigan has temporarily barred Kalshi from offering sports event contracts. Other states continue pressing litigation designed to reaffirm their traditional authority over gambling regulation.

Forty-one U.S. state attorneys general have now publicly argued that sports-event contracts fall within the historic police powers reserved to the states.

Perhaps even more revealing is who is joining the conversation.

Former Congressman Mick Mulvaney distilled the issue into language that ordinary citizens immediately understand:

If I buy a contract on the outcome of the Padres game tonight, that's not an investment. That is gambling.'

The statement matters not because it settles the legal question, but because it captures the widening gap between the industry's legal arguments and public intuition.

Even Wall Street is beginning to respond. Goldman Sachs, JPMorgan Chase, Morgan Stanley, and Bank of America have all introduced or strengthened internal policies governing employee participation in prediction markets.

Companies are not doing this because they suddenly view prediction markets as harmless investments. They are responding to growing concerns regarding insider trading, conflicts of interest, misuse of confidential information, and market integrity.

Those concerns sound remarkably familiar because they resemble the safeguards traditionally associated with gambling oversight as much as financial regulation.

Prediction markets themselves are also encountering governance questions rarely associated with ordinary financial exchanges. Insider trading allegations involving Google employees, lawsuits challenging how platforms resolve disputed markets, questions surrounding manipulated Spotify streaming data, and growing concern over the integrity of event resolution all reinforce the reality that these markets face many of the same operational challenges that gambling regulators have managed for decades.

Perhaps the most revealing development of all involves responsible gaming. Kalshi recently contributed $2 million to the National Council on Problem Gambling (NCPG) through a newly created membership category.

The irony was impossible to miss.

If prediction markets are truly financial investments rather than gambling products, why seek affiliation with the nation's leading problem gambling organization?

The Michigan Gaming Control Board responded by ending its membership in the NCPG, arguing that portraying sports wagering as investing undermines one of responsible gaming's most fundamental principles: gambling should be understood as entertainment, not as an investment strategy.

This controversy highlights something much larger than the legal status of prediction markets. It raises fundamental questions about the future architecture of gambling regulation itself.

For decades, gambling regulation has rested on several widely accepted principles. States determine which forms of gambling are permitted within their borders. Licensed operators satisfy standards governing integrity, responsible gaming, taxation, consumer protection, and regulatory oversight. Public revenues generated by gambling are returned to communities through education, infrastructure, tribal governments, and other public priorities.

Prediction markets challenge each of those assumptions simultaneously. If sports wagers can simply be reclassified as federally regulated event contracts, what becomes of state authority?

If identical consumer behavior is regulated differently depending upon legal classification, what becomes of regulatory consistency?

If billions of dollars migrate outside state gaming systems and tax regimes, what happens to the public revenues those systems were designed to generate?

Those questions are becoming increasingly difficult to avoid. None of this means prediction markets will disappear. Nor does it suggest that financial event contracts lack legitimate applications in other contexts. Markets allowing businesses to hedge economic risk have long served valuable purposes.

But wagering on the outcome of a football game occupies a very different conceptual space than hedging exposure to interest rates, agricultural commodities, or energy prices. That distinction increasingly appears to be gaining traction. The prediction market industry may ultimately prevail in court. Congress may intervene. The Supreme Court may eventually establish the governing legal framework. But something important has already changed as the debate is no longer about whether prediction markets have discovered an entirely new category of financial product.

It is increasingly about whether the effort to rebrand gambling as investing was ever persuasive in the first place. The legal battles will continue. The political debate will intensify as the larger narrative appears to be shifting.

The question is no longer whether people are beginning to see sports- event contracts as gambling. The question is whether anyone still believes they are anything else.